Henry's Product Ranging
A ranging committee has been established to oversee all new
products to ensure that we maximise opportunities and increase our
speed to market.
All new products will need to be presented to the store
representatives and to Chris
Tsaktserlis (Henry's
Promotions Manager).
Product and category analysis will be carried out at Foodstuffs
South Island Limited and then the ranging committee will meet to
discuss the merits of the product.
The new products committee will meet every 6 weeks at Foodstuffs
South Island Limited, Christchurch.
There will be store representatives on the committee at all
times.
The composition of the committee is:
- Danny Halligan (Chairman), Foodstuffs
- Chris Tsaktserlis
- Jamie White, Henry's Moorhouse
- Paddy Breen, Henrys Queenstown
Meeting dates are available by contacting Chris
Tsaktserlis
.
New Production Information Sheets and UBF's must be
included with all presentations to Chris
Tsaktserlis.
The deadline for presentations is one week prior to the
committee meeting. This will allow our team to prepare relevant
category information for the ranging meeting.
Once the committee has met, the suppliers will be contacted in
writing to advise of the decision made at the meeting. All Henry's
stores will also be advised of the products that have been accepted
and declined. From here the suppliers are expected to approach all
stores to arrange for the cutting in of the new products.
The rationale for the committee is to streamline the launch of
new products with prompt acceptance and display in our stores. It
is imperative that all suppliers plan the launch and marketing of
products to coincide with the ranging meetings. By advising you of
the meeting dates this will allow you to ensure that we receive all
information prior to the launch of a product allowing us the time
to set the product up, set retails and produce shelf tickets ready
for the launch.
We would ask that you advise us of the launch date when you
present the product to give us the opportunity to get all internal
administration details completed prior to this date.
It would be preferred if all new product presentations include a
sample of the product or at least very clear graphics or photos of
the product. This includes the presentations to the store
representatives and at Foodstuffs South Island Limited.
It is important that all parties stick to the disciplines of the
ranging process to ensure that products are ranged in a timely
manner to coincide with launch dates. By cutting corners and going
direct to stores with new products or presenting too close to a
launch date will not allow us to achieve the group consistency that
we desire.
Your cooperation with this procedure will be appreciated and if
you have any issues that need clarification please do not hesitate
to contact Chris Tsaktserlis or Danny
Halligan.
